LPGas Marketing Mix
LP Gas serves retail companies that market propane to end-use customers
in the residential, commercial, agricultural, industrial and motor fuel sectors of the industry.
Customers: ‘Be smart like Andy’
Propane users have better ways to save than switching to natural gas.
New Year’s resolutions
Resolve to make yourself and our industry stronger.
Deliver Reliable Service
Consider these factors when planning for the future.
Stay in touch with the trades
Residential propane versus electric usage depends on it.
Newsletters still work hard for propane operations
New content ideas and distribution options renew effectiveness. Customer newsletters are still the most effective tool for propane retailers to reach their customers directly with no overlap or shortfall in distribution.
Create meaningful customer communication
Companies that deal with some banks and most private equity firms feel the need to frame their business around trendy acronyms like DEI (diversity, equity and inclusion) and ESG (environmental, social and governance).
LP Gas Hall of Fame profile: Tom Jaenicke
Think of any job in the retail propane business, and Tom Jaenicke has probably done it during his 55-year tenure in the industry.
4 home energy expectations propane meets
Today’s typical homeowner wants energy that is productive, dependable, affordable and has minimal effect on the environment, according to Tom Jaenicke.
Embrace ‘grid anxiety’ opportunities
With rising anxiety about grid reliability, Tom Jaenicke explains why propane retailers should make power generation a part of their propane future.
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Energy Industry Strategists & Advisors
Tom Jaenicke
Specialties: Provides marketing services, technical advice, and business development assistance to privately held and public energy companies, product manufacturers, and support organizations.
Contact Us
Let us know how we can help with your energy needs. Fill out the form below or give Tom a call at 810.252.7855
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